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Welcome Email

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Essential admissions updates that do not require marketing consent.
Promotional campaigns, newsletters, and event invitations with unsubscribe handling.
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Send automatically when a family completes an admissions action.
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School logo

Welcome to {{SCHOOL_NAME}}

Your application journey starts here

Books on a wooden bookshelf

A warm welcome to your family

We're delighted you're considering {{SCHOOL_NAME}} for {{STUDENT_FIRST_NAME}}'s next chapter. This email contains everything you need to begin your application — key dates, the documents we'll ask for, and how to reach us along the way.

Dear {{FIRST_NAME}},

Thank you for taking the time to apply. Our team has just received {{STUDENT_FIRST_NAME}}'s details and we'll be in touch personally within the next 48 hours.

In the meantime, your application portal is open and ready — no question is too small, and a real person will reply to anything you send. From the portal you can:

  • Track your application status in real time
  • Upload supporting documents securely
  • Schedule visits, tours and assessments
  • Send a message directly to your assigned admissions advisor
Dr Helena Marsh, Head of Admissions

Choosing the right school is one of the most important decisions a family makes. We're honoured to be part of your conversation, and we promise to make every step of this process feel personal and supported.

— Dr Helena Marsh, Head of Admissions


Key dates to remember

Add these to your calendar — we'll send a friendly reminder a week before each.

Date What's happening
14 May 2026 Open Day & campus tour
30 June 2026 Application deadline
12 July 2026 Assessments & interviews
28 July 2026 Decision letters issued

What you'll need

Please have these ready before you start the application:

  1. Birth certificate or passport for {{STUDENT_FIRST_NAME}}
  2. Most recent school report (last academic year)
  3. Two reference letters — one from a current teacher, one personal
  4. A short personal statement from {{STUDENT_FIRST_NAME}} (200–400 words)
  5. Application fee of £75 (waived for bursary applicants)
A castle view from the top of a tower

Why families choose Arbor
A learning environment built around small classes, university-track outcomes, and specialist pathways in STEM, the Arts, and modern languages — all set in 35 acres of Cambridgeshire countryside.

"My daughter has flourished here. The teachers really see her — and her confidence has grown beyond anything we hoped for."
— Mira P., parent, Year 8

01 — Apply
Submit your application form via the portal.

02 — Visit
Tour the campus and meet your child's potential teachers.

03 — Decide
Receive a personal decision letter and join the Arbor family.

If you have any questions along the way, simply reply to this email — a real person will read it.

Warm regards,
Dr Helena Marsh
Head of Admissions, {{SCHOOL_NAME}}

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Arbor School · 123 Education Lane, Cambridge CB2 1TN, UK


admissions@arborschool.edu · +44 1223 456 789

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Welcome to Our School

From Arbor School Admissions <admissions@arborschool.edu> · Reply-to replies@arborschool.edu · To Patricia Wilson

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